Pre-requisites for Consideration of candidates: - 5+ years of experience in paid marketing (especially Google, FB) and managing budgets upwards of Rs. 25 lacs/month) - Strong knowledge of analytical tools (Google Analytics, Tableau, etc) - Should have strong analytical and problem-solving skills - Excellent communication, both verbal and written. Key Job Responsibilities: - Define effective paid search strategies across multiple channels - Launch and optimize various PPC campaigns - Oversee accounts on search platforms (e.g., Google AdWords, Bingo) - Manage keyword selection and audience targeting - Plan catchy creative and graphical ad designs to attract attention of the target audience - Monitor budget and track ROI of PPC campaigns - Maintain partnerships with PPC ad platforms and vendors - Review competition strategies, strengths and opportunities - Monitor and review keyword bidding, daily and monthly budgeting, clicks, quality score and other important campaign metrics - Keep abreast with search engine and PPC industry trends and developments - Optimize for CPL, CPA, Lead Quality

Gurgaon/Gurugram

CK Birla Healthcare - Manager - Paid Digital Marketing 

Job Description for CK Birla Healthcare - Manager - Paid Digital Marketing  in Birla Fertility & IVF in  Gurgaon/Gurugram for (4-6) years of experience. Apply Now!