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Job Views:  
233
Applications:  43
Recruiter Actions:  1

Job Code

1621670

Choice Group - Digital Manager

Posted 2 months ago
Posted 2 months ago
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3.8

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35+ Reviews

Were seeking a creative, data-driven, and finance-savvy Digital Manager to lead our social media presence in the Asset Management vertical.

The ideal candidate knows how to turn complex financial concepts into relatable content, build a brand narrative, and drive engagement across platforms.

NOTE: Mandatory experience with AMCs.


Key Responsibilities:


Social Media Strategy:


- Develop and execute platform-specific strategies (LinkedIn, Twitter, Instagram, Facebook, YouTube) aligned with business goals and compliance norms.


Content Creation & Calendar Management:


- Plan, create, and schedule content (posts, videos, reels, infographics) for regular, topical, and campaign-based communication.


Brand Voice & Engagement:


- Maintain a consistent brand voice.


- Monitor DMs, comments, and queries to ensure prompt and professional responses.


Campaigns & Collaborations:


- Ideate and launch integrated digital campaigns in sync with product teams, influencers, and media partners.


Performance Tracking:


- Analyze engagement metrics, generate performance reports, and optimize content using insights and trends.


Regulatory Alignment:


- Ensure all communication complies with SEBI and other relevant regulatory guidelines for mutual fund promotions.


Innovation:


- Keep up with digital trends and propose new formats (like meme marketing, reels, polls, etc.) that are relevant and compliant.


Requirements:


- Master's degree in Marketing, Communications, Finance, or related field.


- 3+ years of hands-on experience managing brand handles, preferably in financial services.


- Strong understanding of mutual funds, SIPs, and investing terms.


- Proficient in tools like Meta Business Suite, Hootsuite, etc.


- Excellent copywriting and visual storytelling skills.


- Ability to work with designers, compliance, product, and performance teams.


- Eye for detail, with a sense of humour and a sharp understanding of the audience


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Job Views:  
233
Applications:  43
Recruiter Actions:  1

Job Code

1621670

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