Chief Business Officer - Education

The CBO will lead end-to-end business growth and full P&L ownership across a fast-scaling K-12 school network. This is a high-impact leadership role partnering directly with the Founder / Acting CEO, driving revenue growth, admissions scale-up, marketing ROI, retail activation, and new school launches.

Key Accountabilities:

1. P&L & Revenue Growth:

- Full P&L ownership across schools/clusters

- Drive 15-20% YoY growth via pricing, enrollment optimization, and new initiatives

- Ensure profitability while enabling rapid expansion

2. Sales & Admissions (B2C):

- Build and scale admissions engine across existing + new schools

- Improve inquiry-to-admission conversion

- Optimize lead funnel, conversion, and enrollment processes

3. Marketing & Brand Growth:

- Own ATL, BTL, digital, performance marketing, hyperlocal activation

- Strengthen brand presence in competitive micro-markets

- Optimize CAC and marketing ROI

4. Retail Activation & Parent Experience:

- Drive on-ground events, community outreach, partnerships

- Ensure seamless parent journey across touchpoints

- Create scalable launch playbooks

5. Expansion & New School Launches (~10 per year):

- Own go-to-market strategy for new schools

- Manage pricing, admissions ramp-up, and marketing strategy

- Coordinate with real estate, academics, and operations

6. Leadership & Strategy:

- Strategic partner to Founder

- Lead cross-functional teams (sales, marketing, admissions)

- Align commercial growth with academic and operational excellence

Ideal Candidate Profile:

- 15+ years

- Strong P&L ownership experience

- Proven track record in scaling revenue-led businesses

- Deep expertise in consumer acquisition & marketing

- Experience working closely with founders/promoters