We are looking for an experienced and growth-oriented Channel Development Manager - Industrial Automation to build, develop, and scale a high-performing partner ecosystem across India. The role will focus on channel strategy, distributor development, partner management, business development, and revenue growth within the industrial automation and motion control space. You will work closely with automation distributors, OEMs, machine builders, system integrators, sales teams, product management, and regional/global leadership

Preferred Industry Exposure: Packaging Machinery; Material Handling & Intralogistics; Warehouse Automation; Food & Beverage; Automotive Manufacturing; Textile Machinery; Pharmaceutical Machinery

KEY RESPONSIBILITIES:

- Channel Development: Identify, evaluate, onboard, and develop strategic channel partners; Expand distributor and system-integrator coverage across targeted territories; Develop a scalable and high-performing partner ecosystem;

- Negotiate commercial agreements and partner growth commitments. Business & Revenue Growth: Develop annual business plans, growth strategies, and performance targets; Drive new business opportunities through OEMs, machine builders, and system integrators; Lead joint customer visits and business development initiatives; Build and accelerate the sales pipeline and customer acquisition. Partner Enablement: Develop partner sales and technical capabilities;

- Support partners in VFD, Motion Control, and Industrial Automation applications; Drive partner certification, productivity, and business contribution. Performance Management: Conduct regular partner reviews and performance assessments; Define and monitor KPIs and growth objectives; Resolve channel conflicts and ensure territory/customer ownership; Maintain pricing, commercial, CRM, and branding discipline.

IDEAL CANDIDATE PROFILE:

Experience: 10-15 years of relevant experience in Industrial Automation, Motion Control, Distribution Sales, Channel Sales, Partner Development, Business Development.

WHAT WE ARE LOOKING FOR:

- Strong entrepreneurial and growth-oriented mindset; Excellent communication and relationship-building skills; Strong stakeholder management and influencing abilities; Data-driven approach to business decisions; High ownership and accountability; Strong commercial understanding and negotiation skills; Willingness to undertake extensive travel.

IMPORTANT CANDIDATE CRITERIA

Notice Period: Immediate / Serving Notice / Maximum 30 Days