Category Manager - Pet Food

Category Manager - Pet Food

About the Company:

Our client is a large Indian food company with a strong presence in domestic and international markets.

Role Overview:

The Category Manager will own the Pet Food category end to end, including category strategy, portfolio, pricing, PnL and growth across GT, MT, E-Commerce and Quick Commerce channels.

Key Responsibilities:

- Build and deliver the annual and long-term category growth strategy.

- Own the portfolio, including assortment, pack-price architecture, SKU rationalization and lifecycle management.

- Drive pricing, promotions and Revenue Growth Management to improve margin and mix.

- Lead consumer and shopper insights and turn them into category, portfolio and channel plans.

- Identify whitespace opportunities and lead new product development from concept to launch.

- Grow the category on E-Commerce and Quick Commerce through digital shelf, visibility and platform strategy.

- Own the category PnL, business cases and marketing ROI.

- Track competition and keep leadership informed on threats and opportunities.

Desired Candidate Profile:

- 5 - 12 years of experience in brand or category management.

- Prior experience in managing the Pet Food category is mandatory.

- Proven ownership of pricing, portfolio, PnL and E-Commerce or Quick Commerce growth.

- MBA from a reputed institute preferred.

- Strong analytical, commercial and stakeholder management skills.