We are looking for a consumer-focused, on-platform marketer to grow our business. You will be responsible for delivering a best-in-class user experience for consumers. The merchandising leader will own and design the end-to-end customer journey across the app for all tentpole campaigns, including planning all the storefront elements as well as key use cases, assortment, regional nuances, and so on.

They will work closely with Category Management, Product/Engineering, Design, Content, and Marketing teams to establish the consumer objective of each tentpole campaign, develop a wireframe with a clear Information Architecture of all the pages that are part of the shopping journey, prepare creative briefs for the design/creative teams, develop a detailed execution plan with clear timelines and then relentlessly program manage the overall execution until go-live.

They will also be responsible for monitoring the performance of campaigns on a daily basis after go-live (using both quantitative and qualitative analysis) and course correcting along the way. The role will be in the central team based out of Bangalore.

Responsibilities Include:

- Conceptualize, define, and execute the end-to-end customer journey for core categories and flagship campaigns.

- Partner across Category Management, Product Management, Merchandising Operations, Brand and Central Merchandising teams to take relevant inputs ahead of time and develop the overall consumer journey

- Own the creative briefs that go to the Design teams and own the - nal quality of all the visual and copy elements in the consumer journey.

- Prepare a detailed execution plan with clear roles and responsibilities assigned to each of the above teams and ensure delivery against committed timelines

- Relentlessly drive improvements to the Merchandise experience through the development and execution of strategic and creative ideas

- Analyze merchandising metrics and related data as well as direct consumer feedback to identify opportunities to improve merchandising and the customer experience of campaigns. Implement continuous improvements.

- Own and drive effective GTM plans for new product releases and initiatives on storefront.

Desired Candidate:

- The ideal candidate is innovative, enthusiastic, and customer-focused with great judgment, creative problem-solving skills, and ability to lead team members as well as work with a large number of cross-functional stakeholders.

- This person will have demonstrated skill with technical tools & processes through app management, digital marketing, advanced data analysis or other relevant merchandising experience.

- He/she has to be passionate, organized, and comfortable managing multiple cross-functional projects at once

- Effective oral and written communication skills with the ability to tailor communication style based on the audience

- Evidence of "strive for excellence" and a "bias for action" when time is tight and stakes are high

- A belief that consumers come first. Understanding of brand marketing, online consumer behavior, merchandising & product development.

- Comfort in working in a high-growth and high-performance team with a fast pace.