About: - Around 10 years of relevant experience with at least 5 years in the area of Brand Management. - Problem Structuring and Analysis - Strategic thinker with strong business and commercial acumen and hands-on approach - Strong Quantitative & Analytical skills - Strong communication and interpersonal skills - Customer and Market orientation - Strategic thinking with impeccable ground level execution - Ability to lead a competent team of Managers and add value - Ability to think ahead of the curve and sense senior leadership expectations to manage priorities accordingly. - Plans & ensures marketing support to ensure achievement of agreed top line and bottom line targets - Ensures optimal utilization and control of Adpro budget. - Develops long term and short term Category Strategy. - To ensure development and implementation of marketing mix elements in line with Business/Marketing Plans. The elements would include: - Communication Strategy (including advertising) Promotional Plan (Consumer Promo, Trade Promo, Merchandising and other visibility initiatives) - Media Planning - Packaging - Pricing Decisions - Product Development - Ensures optimal utilization of agency resources (Market research agencies, Advertising agencies, Media Agencies) - Developing and managing wide dealer network including planning & achieving of agreed growth percentage in the coverage. - Ensures development of Market research briefs and interpreting research findings. - Sales analysis both primary and secondary, territory, ORG reports. - Competition / consumer tracking. - Media tracking - Profitability tracking - Enables team members to sharpen their key competencies. - Manages, motivates and develops team members.

Ghaziabad

Delhi NCR

Delhi

Category Head - Marketing 

Job Description for Category Head - Marketing  in AXO Recruitment & Staffing Services in  Ghaziabad Delhi NCR Delhi for (10-16) years of experience. Apply Now!