Role Overview :

The Category Head will own the end-to-end business performance of the assigned category on the e-commerce platform. This includes driving sales growth, improving category margins, and increasing customer penetration. The role requires a strategic thinker with strong analytical skills, vendor management experience, and the ability to execute plans that deliver both scale and profitability.

Key Responsibilities :

1. Business & P&L Ownership :

- Own full P&L for the category, including revenue, margin, and cost levers.

- Create and manage annual operating plans and monthly forecasts.

- Monitor business performance and take corrective actions to achieve targets.

2. Sales Growth & Penetration :

- Build and execute strategies to increase category sales, traffic, and customer penetration.

- Identify growth opportunities through assortment expansion, pricing optimization, promotion planning, and customer segmentation.

- Drive acquisition of new customers and increase repeat purchase rates.

3. Margin Management:

- Optimize category margins through product mix improvement, buying efficiencies, and cost negotiations.

- Ensure adherence to company pricing policies and maintain healthy contribution margins.

- Monitor returns, cancellations, and operational costs impacting profitability.

4. Vendor & Brand Management :

- Build strong relationships with key brands, suppliers, and distributors.

- Negotiate commercial terms, exclusives, supply agreements, and marketing collaborations.

- Ensure product availability, timely replenishment, and vendor performance.

5. Assortment & Merchandising :

- Define category assortment strategy based on customer insights and market analysis.

- Work with cross-functional teams on catalog quality, content, pricing, and product visibility.

- Lead merchandising plans to enhance customer experience and conversion.

6. Marketing & Promotions :

- Plan and execute seasonal campaigns, category events, and platform-wide promotions.

- Collaborate with marketing to drive traffic and visibility for top brands and SKUs.

- Evaluate promotion ROI and optimize spend effectiveness.

7. Cross-Functional Collaboration :

- Work with operations, supply chain, finance, marketing, and product teams to improve category experience and efficiency.

- Ensure seamless execution of launches, promotions, and operational processes.

8. Data & Market Insights :

- Analyze market trends, competitor activities, and consumer behavior to guide category strategy.

- Use data analytics to identify business opportunities and risks.

- Drive decision-making backed by quantitative insights.