Business Head - OTC Startup

Key Responsibilities:

- P&L Ownership: Ensure overall profitability while investing strategically in growth, marketing, and distribution.

- Business Strategy: Define vision, product positioning, category expansion, and long-term growth roadmap.

- Go-to-Market Execution: Design and implement GTM strategies across pricing, channels, and promotions for general trade, modern trade, e-commerce, and institutional partners.

- Distribution & Channel Development: Build nationwide distribution networks, onboarding distributors and optimizing reach across all channels.

- Product Launches & Innovation: Lead new product rollouts, regulatory compliance, and marketing campaigns, while expanding the portfolio beyond initial categories.

- Team Leadership: Build and lead high-performance cross-functional teams in sales, marketing, operations, finance, and compliance, fostering an entrepreneurial culture.

- Marketing & Brand Building: Establish a trusted consumer health brand, leveraging the parent organization's media presence for impactful campaigns.

- Regulatory & Compliance Oversight: Ensure products meet all regulatory standards and quality benchmarks.

- Stakeholder Management: Collaborate with leadership, investors, and external partners to align on objectives and growth milestones.

Candidate Profile:

- Experience: 10-20 years in FMCG, Pharma, or OTC categories with a proven track record in scaling consumer brands.

- Distribution Expertise: Strong experience in general trade and pan-India distribution management.

- Leadership: Entrepreneurial mindset with ability to build from scratch and lead cross-functional teams.

- Market Knowledge: Deep understanding of OTC consumer health trends, compliance, and competitive landscape.

- Agility & Execution: Ability to thrive in a fast-paced, high-growth environment.