Role Overview:

- This role sits at the intersection of demand generation, fleet operations, and city-level expansion within the people mobility space. the The Business Head will be responsible for building and scaling the company's mobility business - focusing on daily ridership, driver/fleet supply, and service reliability across cities.

The mandate is simple but demanding:

Drive demand - Build supply - Ensure availability - Scale efficiently

Key Responsibilities:

1. Demand & Growth

- Drive demand across B2C / platform-led mobility channels (daily commute, city mobility use cases)

- Identify and build partnerships with aggregators, platforms, and local demand sources

- Launch and scale new cities with strong demand-supply balance

- Track ride volumes, active users, and repeat usage growth

2. Fleet & Driver Supply Build

- Build and scale a strong driver/fleet ecosystem across cities

- Ensure consistent onboarding, training, and retention of drivers

- Maintain supply availability aligned with peak and non-peak demand

- Drive engagement and earning potential for drivers to ensure stickiness

3. P&L Ownership

- Own business P&L across cities / regions

- Manage revenue, cost per ride, and contribution margins

- Balance growth with cost efficiency and sustainable unit economics

- Optimize pricing in line with demand patterns and competition

4. Operations & Service Excellence

- Ensure high service reliability: availability, on-time performance, ride experience

- Work closely with ops teams to improve dispatch, routing, and turnaround time

- Reduce cancellations, idle time, and service gaps

- Maintain strong customer experience and service quality benchmarks

5. City Expansion & Market Development

- Lead new city launches end-to-end

- Build hyperlocal strategies based on demand patterns and commuter behavior

- Adapt supply models based on city-specific dynamics

6. Cross-functional Leadership

- Collaborate with product, tech, and ops teams for platform improvements

- Drive adoption of tools for tracking, driver performance, and ride analytics

- Translate on-ground challenges into scalable solutions

7. Team Building & Leadership

- Build and lead city heads, supply teams, and growth teams

- Set clear targets across demand, supply, and service metrics

- Drive execution discipline and performance culture

Key Metrics (KPIs):

- Daily rides / trip volume growth

- Active users & repeat usage

- Fleet availability vs demand

- Driver onboarding & retention

- Ride fulfillment rate

- Cost per ride & contribution margins

Ideal Candidate Profile:

- 10-18 years of experience in people mobility, ride-hailing, or platform-led transport businesses

- Strong experience in city operations and demand-supply management

- Proven track record of scaling multi-city mobility businesses

- Deep understanding of unit economics (cost per ride, utilization, pricing)

- Experience managing large driver/fleet ecosystems