Business Head - Consumer Durable

Role Overview

The Business Head will be responsible for driving overall business growth, profitability, and market expansion for the division. This role requires strong leadership, strategic thinking, and deep understanding of both consumer and industrial segments.

Key Responsibilities

1. Business Strategy & Growth

- Develop and execute short-term and long-term business strategies

- Identify new market opportunities across retail, institutional, and export channels

- Drive revenue growth and market share expansion

2. Sales & Distribution

- Lead sales teams across regions (retail, dealer network, and B2B channels)

- Strengthen distributor and dealer network

- Monitor sales performance and implement corrective actions

3. Marketing & Brand Building

- Oversee marketing campaigns (ATL, BTL, digital)

- Position the brand effectively in domestic and international markets

- Analyze consumer trends and competitor activity

4. Financial Management

- Own P&L responsibility for the business unit

- Manage budgets, cost optimization, and profitability metrics

- Ensure revenue targets and margins are achieved

5. Product & Innovation

- Drive product strategy

- Collaborate with R&D for new product development

- Ensure product competitiveness in quality, pricing, and features

6. Team Leadership

- Build and lead high-performing cross-functional teams

- Set KPIs and monitor performance

- Mentor senior leadership and regional heads