Hiring: Business Head - Athleisure Apparel

Industry: Athleisure | Activewear | Lifestyle Fashion

About the Role:

We are looking for a highly entrepreneurial and growth-oriented Business Head to lead and scale the India business for a rapidly growing US-based athleisure apparel brand.

This is a strategic leadership role with full ownership of business performance, growth strategy, profitability, and brand expansion across multiple channels.

The ideal candidate will have a strong background in fashion, athleisure, sportswear, lifestyle, or consumer brands, with proven success in building and scaling businesses across D2C, e-commerce, retail, and marketplace ecosystems.

Key Responsibilities:

Business Leadership & P&L Ownership:

- Own and drive the overall business strategy, revenue growth, profitability, and market expansion.

- Manage end-to-end P&L responsibility, ensuring achievement of financial, operational, and growth objectives.

- Develop annual business plans, budgets, forecasts, and long-term growth roadmaps.

- Monitor key business metrics and drive initiatives to improve revenue, margins, and overall business performance.

Growth & Market Expansion:

- Develop and execute growth strategies across D2C, retail, marketplaces, and emerging sales channels.

- Identify new business opportunities, partnerships, collaborations, and expansion avenues.

- Drive customer acquisition, retention, and lifetime value initiatives.

- Evaluate market trends, consumer insights, and competitive landscapes to identify growth opportunities.

Brand & Commercial Strategy:

- Partner with marketing and product teams to strengthen brand positioning and customer engagement.

- Drive category growth, assortment planning, pricing strategies, and commercial performance.

- Ensure alignment between brand vision, customer expectations, and business objectives.

- Support product innovation and category expansion initiatives.

Channel & Revenue Management:

- Lead business growth across owned channels, e-commerce platforms, retail stores, and marketplaces.

- Optimize channel performance, customer experience, and conversion metrics.

- Develop channel-specific growth plans to maximize market share and profitability.

- Strengthen relationships with strategic partners and marketplace stakeholders.

Operations & Business Excellence:

- Collaborate with operations, supply chain, merchandising, and finance teams to ensure seamless business execution.

- Build scalable systems, processes, and governance frameworks to support rapid growth.

- Drive operational efficiency, inventory optimization, and business productivity.

- Ensure data-driven decision-making across all business functions.

Leadership & Team Management:

- Lead and inspire cross-functional teams across Sales, Marketing, Operations, Merchandising, and Customer Experience.

- Build a high-performance culture focused on accountability, innovation, collaboration, and execution excellence.

- Mentor and develop future leaders while strengthening organizational capabilities.

- Act as a key member of the leadership team contributing to overall business strategy.

Required Skills & Experience:

- 12 - 15 years of experience in Fashion, Athleisure, Sportswear, Lifestyle, Consumer Brands, or Retail businesses.

- Proven experience managing business, category, or P&L responsibilities.

- Strong understanding of D2C, e-commerce, retail, omnichannel, and marketplace business models.

- Demonstrated success in scaling brands and driving profitable business growth.

- Strong commercial acumen with expertise in revenue management, profitability, and business planning.

- Experience leading cross-functional teams and managing complex business operations.

- Strong analytical, strategic thinking, and decision-making capabilities.

- Excellent stakeholder management, communication, and leadership skills.

Preferred Experience:

- Experience working with premium, performance, or athleisure apparel brands.

- Exposure to international brands, global business models, or consumer-led growth organizations.

- Understanding of customer lifecycle management, digital commerce, and brand-building strategies.

- Experience driving rapid business growth in high-performance consumer environments.

Educational Qualifications:

- Bachelor's degree in Business Administration, Marketing, Fashion Management, Retail Management, or a related field.

- MBA from a reputed institution preferred.

Ideal Candidate:

The ideal candidate is a commercially driven business leader with a strong entrepreneurial mindset and a proven track record of building and scaling consumer brands.

You should possess the ability to balance strategic vision with execution excellence while driving sustainable growth, profitability, and market leadership in the athleisure category