Business Development Manager - Sponsorship Sales

About the Role:

We are looking for an experienced Business Development Manager Sponsorship Sales to drive sponsorship revenue for conferences, summits, and industry events. The ideal candidate will have a proven track record of identifying sponsors, generating leads, pitching sponsorship opportunities, and closing high-value deals while consistently achieving revenue targets.

Key Responsibilities:

- Drive end-to-end sponsorship sales for conferences, summits, and events.

- Identify and engage potential sponsors through market research, networking, referrals, and outbound outreach.

- Pitch and customize sponsorship packages based on client branding and business objectives.

- Negotiate commercial terms and successfully close sponsorship deals.

- Build and nurture long-term relationships with sponsors and strategic partners.

- Own monthly and quarterly sponsorship revenue targets.

- Maintain an accurate sales pipeline and track opportunities through CRM.

- Collaborate with marketing and event teams to ensure seamless sponsorship execution.

- Represent the organization at industry events to expand business opportunities and strengthen relationships.

Ideal Candidate:

Experience:

- 5+ years of overall B2B sales/business development experience.

- 3 years of experience in Sponsorship Sales, Conference Sales, or Event Sales.

- Prior experience in the conference, events, media, or event sponsorship industry is highly preferred.

Must-Have Skills:

- Proven expertise in managing the complete sponsorship sales lifecyclelead generation, prospecting, pitching, negotiation, and deal closure.

- Demonstrated success in generating sponsorship revenue and consistently achieving sales targets.

- Strong consultative selling skills with the ability to create customized sponsorship solutions, including branding opportunities, exhibition booths, speaking slots, and strategic partnerships.

- Experience engaging and negotiating with Marketing Heads, Brand Managers, Partnerships Teams, CXOs, and other senior decision-makers.

- Excellent relationship management, communication, presentation, and negotiation skills.

- Hands-on experience with CRM platforms such as HubSpot, Salesforce, or Zoho CRM for pipeline management and reporting.

What We're Looking For:

- Strong revenue-generation mindset with a consultative sales approach.

- Self-driven, target-oriented, and comfortable working in a fast-paced environment.

- Excellent stakeholder management and business development skills.

- Passion for building strategic partnerships and driving sponsorship growth.