About the Role:

We are looking for a commercially driven, hunter-oriented Business Development professional to drive new customer acquisition and strategic account development for advanced Printed Circuit Boards (PCBs) in India. The role involves developing relationships with leading OEMs, EMS companies and electronics manufacturers, understanding their technical requirements, and converting new business opportunities into profitable, long-term customer relationships.

The ideal candidate will combine PCB technology knowledge with strong prospecting, technical selling, commercial negotiation and account-management capabilities. This is a proactive business development role focused on generating new business rather than solely managing existing orders or quotations.

Ideal Candidate:

The ideal candidate is a results-oriented sales professional who combines PCB technical knowledge, strong customer relationships, new-business acquisition capabilities and commercial discipline. The candidate should be comfortable opening doors at large Indian OEMs and EMS companies, navigating technical approvals and converting opportunities into profitable, recurring business.

Key Responsibilities:

1. Strategic Sales & Business Development:

- Identify, approach and develop high-potential OEMs, EMS companies and electronics manufacturers across India.

- Generate new business opportunities across automotive, industrial, power, telecom, medical, aerospace and defence electronics.

- Promote advanced PCB solutions, including multilayer, HDI, rigid-flex, flex and other high-performance PCBs.

- Develop strategic account plans, identify target projects and maintain a qualified sales pipeline.

- Achieve revenue, gross-margin and new-customer acquisition targets.

2. Key Account Development & Penetration:

- Map customer organisations and engage key stakeholders across R&D, design, hardware engineering, procurement, sourcing and supplier quality.

- Drive customer engagement through technical evaluation, supplier registration, qualification, sampling and production approval.

- Build long-term relationships with OEMs and EMS customers, positioning FL Asia as a strategic PCB sourcing partner.

- Expand business within existing accounts by identifying new projects, plants, divisions and technology requirements.

3. Technical & Solution-Based Selling:

- Understand PCB specifications, manufacturing capabilities, customer requirements and commercial implications.

- Coordinate with technical teams, manufacturing partners and customer engineering teams to develop suitable solutions.

- Support discussions related to Design for Manufacturing (DFM), stack-ups, material selection, technology feasibility, prototypes and production ramp-up.

- Translate technical requirements into actionable RFQs and coordinate quotations, feasibility assessments and technical clarifications.

- Develop a strong understanding of advanced PCB technologies and their applications in the Indian market.

4. Commercial Negotiation & Business Management:

- Coordinate with internal teams and suppliers on costing, pricing, lead times, quality, logistics and delivery commitments.

- Negotiate commercial terms while maintaining profitability and long-term customer value.

- Ensure disciplined follow-up on quotations, samples, approvals and purchase orders.

- Maintain accurate sales forecasts, opportunity tracking and business-development reports.

5. Market Intelligence & Strategic Growth:

- Identify emerging opportunities in EVs, automotive electronics, power electronics, industrial automation, telecom and other relevant sectors.

- Build and maintain a structured database of target OEMs, EMS companies and strategic accounts.

- Monitor competitor suppliers, incumbent manufacturers, customer qualification processes and import-substitution opportunities.

- Share market intelligence and recommendations with management on customer priorities, technology trends and growth opportunities.

Candidate Profile:

Experience & Industry Exposure:

- 5 - 12 years of experience in PCB sales, business development or a closely related electronics industry.

- Proven experience in B2B sales to OEMs, EMS companies or electronics manufacturers.

- Exposure to multilayer or advanced PCB technologies will be preferred.

- Demonstrated success in acquiring new customers and converting technically complex opportunities into recurring business.

- Established relationships with major Indian electronics, automotive electronics or industrial electronics accounts will be an advantage.

Technical Knowledge:

- Working knowledge of PCB technologies, manufacturing processes and customer qualification requirements.

- Ability to understand Gerber data, PCB stack-ups, layer counts, material specifications, surface finishes and performance requirements.

- Familiarity with HDI, rigid-flex, high-speed/high-frequency or automotive-grade PCBs will be an added advantage.

- Ability to coordinate technical discussions with customer engineering teams and manufacturing partners.

Commercial & Business Development Skills:

- Strong prospecting, lead generation, presentation, negotiation and closing capabilities.

- Ability to engage senior procurement, engineering and management stakeholders.

- Commercial acumen to evaluate pricing, margins, competition and customer potential.

- Strong account-development, relationship-building, forecasting and reporting skills.

- Excellent communication and stakeholder-management abilities.

Working Style & Expectations:

- Work-from-home position with regular customer visits and travel across India.

- Independent, proactive and accountable approach to business development.

- Ability to build a sales pipeline from the ground up and manage long sales cycles.

- Comfortable handling technical discussions and senior-level commercial negotiations.

- Effective coordination with international suppliers and internal teams across time zones.