Brand Marketing Manager - Retail

Brand Manager Marketing

Reports To: Brand Manager/Marketing Head

Work Experience 8-12 Yrs

Location: Service Office, Mumbai

Roles & Responsibilities

- Brand Marketing, Creative Visual Merchandizing, to develop promotional items, creative concepts, specific for market.

- Ensures consistent interpretation of brands objectives and strategies.

- Represents brand in a professional and positive manner when interacting with staff, customers, business partners and representatives of advertising agencies, the press and government.

- Monitors for appropriate implementation of brand identity tools. E.g.: merchandising guidelines, media positioning, catalog advertising, product assortment, sales staffing and store/site selection.

- Works closely with affiliate PR and Advertising to ensure that brand objectives are clearly understood. Develops and periodically re-evaluates campaigns

Qualifications and Education Requirements

MBA- Marketing/Operations/Retail Management

Preferred competencies

- Ability to work cross functional and adapt culture and values.

- Ability to understand and align with the strategic goals of the company.

- Ability to understand and adapt to existing and new trends in the market.

- Learn and exhibit great marketing knowledge, skills and best practices to improve inventory turn.

- Strong analytical & commercial Orientation.