Brand Manager/Senior Brand Manager/Group Brand Manager - D2C - Personal Care

Brand Manager / Sr. Brand Manager / Group Brand Manager - D2C | Personal Care

Location: Mumbai

Industry: FMCG / Consumer / D2C / Personal Care

We are looking for experienced Brand Management professionals for multiple opportunities across Skincare, Haircare/Scalp Care and Pain Management categories.

Key Responsibilities:

- Drive brand strategy, positioning and marketing initiatives

- Develop and execute integrated brand plans across digital and offline channels

- Manage consumer insights, campaigns, launches and brand growth initiatives

- Work closely with sales, e-commerce, digital and other cross-functional teams

- Drive business growth across D2C, E-commerce and Quick Commerce channels

- Track category, consumer and competitive trends and translate insights into actionable brand strategies

Ideal Profile:

- Experience in Brand Management within FMCG, Personal Care, Beauty, Wellness or Consumer Healthcare

- Strong exposure to D2C brands is essential

- Candidates with 3 - 5+ years of D2C experience will be preferred

- Experience across E-commerce and Quick Commerce will be an added advantage

- Strong understanding of consumer-facing brands, digital marketing and business growth

- Candidates with relevant experience in Skincare, Haircare/Scalp Care, Personal Care or Pain Management will be preferred

Experience / Level:

We are open to profiles across ABM / BM / Sr. BM / GBM levels, depending on experience and fit.