Brand Manager Job Responsibility: 1. Work closely with Brand Lead & Various business verticals / assigned business verticals to operationalize the annual marketing plans. 2. Coordinate with Mainline / Digital / Media / BTL partners to plan an appropriate communication solution adequate, corporate strategy and ensure the planned campaigns are executed on time in the given budgets. 3. Understanding of Brand strategy - Brand Positioning and Brand Planning. 4. Brand Positioning and Architecture frameworks. 5. Understanding of Archetypes, Brand Prism, Semiotics, etc. 6. Ability to understand consumer behaviours from primary and secondary data. 7. Draw meaningful insights to plan the brand journey. 8. The ability to proactively think beyond traditional systems and practices. 9. Looking for new ideas and ways to solve problems. 10. Weekly Monitoring of the assigned marketing communication interventions. 11. Understand category, market and competition regular basis. 12. Direct / Guide agencies in making compelling, effective creatives for the brand. 13. Supervise Coordination of activities internally as well as with vendors. 14. Meet up with media for regular program updates and brand possibilities. 15. Basic knowledge of media and media operations and implementation. 16. Basic understanding of media plans/estimates. 17. Measurement metrics across ATL, BTL & Digital.

Ahmedabad

Gujarat

Brand Manager - Manufacturing Firm 

Job Description for Brand Manager - Manufacturing Firm  in Talisman Advisors Pvt Ltd in  Ahmedabad Gujarat for (4-9) years of experience. Apply Now!