Brand Manager - Lunchboxes/Bottles Bags - IIM/MDI/ISB

About the role:

We're a fast-growing, design-led consumer products company, and we're hiring a Brand Manager to take full ownership of one of our core categories. This is a hands-on role for someone who wants to run a category like their own business shaping the brand, driving sales across channels, and owning the numbers. Our categories are the backbone of the business, so this person will operate with real autonomy and visibility, working closely with design, marketing, and supply chain, and reporting into category leadership.

What you'll do:

- Own a core category end-to-end brand positioning, portfolio, pricing, and P&L.

- Plan and execute product launches: naming, packaging, listing content, imagery, and the full launch calendar.

- Drive category performance across our own website and marketplaces, partnering with performance-marketing and marketplace teams to grow revenue and improve conversion.

- Set pricing and promotion strategy, run the promo calendar, and actively manage margins and discount depth.

- Track consumer trends, category shifts, and competitor moves, and translate them into clear category actions.

- Feed demand-planning and inventory decisions with category-level forecasts, and work with supply chain to avoid stock-outs and overstock.

- Partner with design on refreshes, new colourways, and improvements based on customer feedback and reviews.

What we're looking for:

- MBA from a top IIM.

- 3-9 years in brand or category management, ideally in consumer products, D2C, retail, or FMCG.

- Strong analytical skills comfortable working across sales data, dashboards, and marketplace metrics, and turning them into decisions.

- A clear bias for action and genuine ownership; you thrive in a fast-moving, ambiguous environment and don't wait to be told what to do.

- A good eye for design and product, and instinct for what customers respond to.

- What success looks like in the first year: you know your category cold, launches ship on time, and category revenue and margins are trending clearly upward.