About the company—  1.An Indian FMCG with a market cap of above 7000 Crores and profit of more than 250 Cr a year.  2.It is a well established Indian FMCG Company with many brands with more than 100 Cr annual turnovers.  3.The company has maintained a CAGR of well over 25% in the last three financial years.  Location - Company's Head quarter in Kolkata  Roles n Responsibilities:-  - Manages all brand functions for a Brand including existing and new brands.  - Handling the retail marketing operation including areas related to Product management, brand management, media and market research.  - To study the market trends in terms of retail audit and consumer tracker data to identify the brand need gap fit.  - Ensures carrying of qualitative and quantitative market research on consumer buying behavior, ad recall, packaging design.  - Ensure a strategic rolling brand plan of 3 to 5 years.  - To identify and define the key branding elements and to ensure that they are delivered by either of the channels, such as, media, creative, packaging and other.  - Successfully handling existing product and launching new product.  - Innovation product and packaging development.  - Implementation of consumer and trade promotions   - Brand creative development.  - Thorough review of all marketing activations.  - To work with local creative agency for developing creative inputs locally for brands.  - All aspects of budgets for achieving top line and bottom line.  - Working with production and planning group to ensure timely production support.  If you would like to exlplore the opportunity then please send your updated profile along with your salary details at jobs@firstcallhrm.com  Once we receive your proifle,one of our recruiters will connect with you.

Kolkata

Brand Manager - FMCG 

Job Description for Brand Manager - FMCG  in First Call HRM Pvt Ltd. in  Kolkata for (3-7) years of experience. Apply Now!