BlissClub - Product Manager

Description:

Job Location: HSR Layout, Bangalore (on-site)

Role: Product Manager D2C eCommerce (Web + App)

Key Responsibilities:

Product Ownership:

- Define and maintain the product roadmap for Shopify website + custom app frontend.

- Translate business goals (sales, engagement, retention) into clear product requirements and user stories.

- Prioritize feature requests, enhancements, and bug fixes using structured frameworks (e.g., impact vs effort).

Cross-functional Coordination:

- Act as the primary liaison between internal teams (marketing, design, CX, ops) and external tech agencies (web + app development partners).

- Manage timelines, deliverables, QA, and rollout for all releases.

- Ensure design consistency, brand experience, and platform stability across all user touchpoints.

Tech Stack & Integrations:

Oversee and manage integrations across our ecosystem:

- Shopify & Shopify Apps

- CRM / marketing automation (Klaviyo, WebEngage, etc.)

- Analytics (GA4, Meta Pixel, Posthog, etc.)

- Payments, logistics, inventory, and OMS tools

- Evaluate new tools or APIs that improve business efficiency or user experience.

- Maintain documentation of all integrations, workflows, and dependencies.

Data & Performance:

- Work closely with analytics and marketing to define key product metrics (conversion rate, funnel drop-offs, repeat usage, etc.).

- Use data and user feedback to identify friction points and propose product improvements.

- Conduct A/B experiments and measure outcomes.

Execution & QA:

- Write clear product requirement documents (PRDs) for new features.

- Review development agency deliverables for quality, usability, and alignment with requirements.

- Own UAT (User Acceptance Testing) and post-launch tracking.

Must-Haves :

- 2 to 5 years of experience as a -Product Manager / Product Owner / Project Manager- in a -D2C, eCommerce, or consumer tech- setup.

- Solid understanding of -Shopify ecosystem-, plugins, checkout flows, and headless setups.

- Experience coordinating with -external tech/development partners or agencies-.

- Excellent communication, prioritization, and documentation skills.

- Strong sense of ownership and ability to manage multiple moving parts.

Good-to-Have:

- Familiarity with mobile app frontends (React Native / Flutter) and how they interface with Shopify backend.

- Understanding of -CRO (Conversion Rate Optimization)- and -UX/UI principles-.

- Prior exposure to -MarTech / CRM tools-, analytics, and attribution stacks.

- Experience in -fashion / apparel / lifestyle D2C- category.