Biz2X Reviews by Employees

Senior Software Engineer

Associate Software Engineer

We're Hiring | Performance Marketing Specialist/Manager. Shift: 12 PM 7 PM (In-office) + 2 hrs WFH. Job Description: Biz2X, a subsidiary of Biz2Credit USAs largest digital SME lender, we are revolutionizing digital lending across global markets. Backed by marquee investors like Westbridge Capital and Nexus Venture Partners, Biz2X powers next-gen lending for banks and NBFCs through a cutting-edge SaaS platform. Recognized by CNBC, Financial Times, and Deloitte Fast 500, Biz2X is at the forefront of digital financial services innovation. Key Responsibilities: Campaign Management: - Plan, launch, and optimize paid marketing campaigns across Google, Facebook, YouTube, LinkedIn, and other platforms. - Monitor performance, adjust bids and budgets to improve CPA and ROAS. - Conduct A/B and multivariate testing to enhance campaign effectiveness. Analytics and Tools: - Utilize GTM, GA, Marketo, MoEngage, or similar tools to track and measure performance. - Provide insights through reports to guide marketing decisions. Customer Lifecycle Management (CLM): - Develop and implement CLM strategies for lead nurturing, engagement, and retention. - Segment audiences and automate targeted campaigns. Cross-functional Collaboration: - Work with Product, Sales, and Data teams to align marketing goals. - Collaborate on lead nurturing and funnel optimization. Growth Strategy: - Analyze campaign and customer data to identify growth opportunities. - Refine marketing strategies based on performance and business goals. Required Skills and Qualifications: - 2+ years of experience in performance marketing (Google, Facebook, YouTube, LinkedIn). - Strong understanding of CLM and customer engagement. - Proficiency in tools like GTM, GA, Marketo, MoEngage, or similar. - Strong analytical and multitasking skills. - Excellent communication and stakeholder management. Preferred Qualifications: - Google Ads, Facebook Blueprint, or similar certifications. - Experience with Clevertap, MoEngage, or Marketo. - Experience managing high-budget digital campaigns.

Noida

Biz2Credit - Specialist/Manager - Performance Marketing 

Job Description for Biz2Credit - Specialist/Manager - Performance Marketing  in BIZ2X PLATFORM PRIVATE LIMITED in  Noida for (2-6) years of experience. Apply Now!