Bewakoof.com - Associate Director/Senior Manager - Category/Growth & Planning

Description:

Job brief

We are looking for a category manager to drive growth across all channels(D2C,EBO,Marketplaces and Other offline channels). This roles responsibilities include category strategy and planning , owning pricing and promotion across channels and collaborating with channel leads and supply chain team(Buying/Sourcing/design) and leading the team. You should be a responsible leader with an analytical and strategic mind and have a broad knowledge of the business. If youre also committed to productivity and compliance, wed like to meet you.

Ultimately, youll be champion for categories growth across channels

Key Responsibilities:

Category Strategy

- Go deep, understand where opportunities are and drive the growth- From merchandise strategy to market research and GTM planning to execution

- Know the market/customer/competition: Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities, Understand connected customer behavior, develop new customer insights, Understand on-line and off-line players. React as and when necessary in an appropriate manner

- Influence the leadership: Convert strategies into action by liaising with cross-functional leadership and drive the changes required

Merchandising And Sales

- Own pricing strategy based on market potential, consumer insights, margins, Inventory doh and ageing or competitive signals

- Assortment Planning Data Analysis, Insights Generation, Options Planning (Width, Depth)

- Category Health Management Instock, STRs, DOH, Ageing, Portfolio Mix of Bestsellers / New

- Identify the growth areas and new business scope within the existing category

- Drive necessary category led promotions across channels

- Expand options, enable discovery across all channels and ensure conversion

Collaborative Partnership:

- Liaise with cross functional team members (Channels/ Supply Chain and Marketing)

- Build, retain and groom a strong team to deliver across functions

- Set goals, define KPIs and ensure team tracks effectively towards goals

Must Haves:

- Comfortable with cross channel category management, driving revenue growth, and optimizing cost structures for long-term success

- Can work cross-functionally and influence without authority across teams like channel, Buying, product/sourcing, and marketing

- Have a bias for execution, with the ability to move fast, learn on the go, and adapt to shifting priorities

- Good with numbers and financial planning

- Outstanding communication and negotiation skills

- Excellent organizational and leadership ability