- 6+ years in B2B content marketing, preferably in tech or SaaS.. Comfortable writing for audiences like CTOs, engineering leads, and business decision-makers..
- Excellent project management and editorial leadership skills.. Strong working knowledge of SEO best practices and analytics platforms..
- Experience using AI tools to enhance content production.. Plan + execute high-impact content strategies. Write + edit for a technical B2B audience (CTOs, engineers). Own SEO, editorial calendar, and content performance. Collaborate across SEO, design, product, and SMEs. Use tools like SEMrush, GA4, Notion, ChatGPT, Grammarly.
Key Responsibilities :
- Plan and execute comprehensive content marketing strategies that drive engagement and lead generation
- Write, edit, and publish content tailored for a technical B2B audience including CTOs, engineers, and business leaders
- Own the editorial calendar, ensuring consistent delivery of content aligned with business goals
- Manage SEO strategy, leveraging best practices and tools to improve content visibility and ranking
- Analyze content performance using analytics platforms like Google Analytics 4 (GA4) and SEMrush
- Collaborate closely with SEO specialists, designers, product teams, and subject matter experts (SMEs)
- Utilize AI tools (e.g., ChatGPT, Grammarly) to enhance content creation efficiency and quality
- Lead editorial reviews and ensure all content meets high standards of accuracy, clarity, and technical relevance
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