About the Role:

Our client is a globally renowned leadership development organization. They partner with leading enterprises to build leadership capabilities, drive organizational transformation, and accelerate business impact.

They are looking for a Marketing Manager APAC to lead strategic marketing initiatives across the Asia-Pacific region. This is an exciting opportunity for a commercially driven B2B marketer who thrives at the intersection of account-based marketing, executive engagement, thought leadership, and demand generation.

Key Responsibilities:

- Partner closely with regional Sales and Client Success teams to support an account-led growth strategy focused on enterprise transformation and leadership development.

- Design and execute integrated marketing campaigns for strategic enterprise accounts across the APAC region.

- Develop and activate thought leadership initiatives, executive outreach programs, curated events, leadership forums, webinars, and roundtables to engage senior decision-makers.

- Collaborate with regional and global stakeholders to align marketing initiatives with business priorities and strategic industry opportunities.

- Localize global marketing campaigns, messaging, and content to suit diverse APAC markets.

- Drive executive engagement through targeted campaigns across digital and offline channels.

- Support demand generation initiatives focused on strategic accounts, ensuring high-quality engagement rather than volume-based lead generation.

- Leverage marketing technologies, CRM platforms, and automation tools to execute and optimize campaigns.

- Monitor campaign performance, account engagement, pipeline influence, and marketing effectiveness through data-driven reporting.

- Capture market intelligence, customer insights, and emerging leadership trends to strengthen regional go-to-market strategies.

Ideal Candidate:

- 5-8+ years of experience in B2B marketing, preferably within professional services, executive education, consulting, or enterprise solutions.

- Proven experience supporting enterprise sales or Account-Based Marketing (ABM) strategies.

- Strong understanding of executive audiences and complex B2B buying journeys.

- Demonstrated success partnering closely with Sales and Commercial teams.

- Experience managing integrated marketing programs spanning digital marketing, executive events, webinars, thought leadership, and strategic campaigns.

- Hands-on experience with CRM and marketing automation platforms such as Salesforce, Marketo, HubSpot, Pardot, or similar.

- Good understanding of marketing funnels, lead nurturing, MQLs, lead scoring, and account-based demand generation.

- Familiarity with LinkedIn marketing, paid media, email marketing, webinars, and website engagement strategies.

- Experience working across multiple APAC markets with an appreciation of regional cultural and business nuances.

- Excellent stakeholder management, communication, and project management skills.