Responsibilities: - Campaign Management: Execute and optimize multichannel marketing campaigns across SMS, RCS, WhatsApp, and social media - Strategy & Planning: Develop and implement monthly marketing strategies aimed at driving customer engagement and improving response metrics - Performance Tracking: Deliver targeted response numbers and percentages month-on-month, ensuring continuous improvement in campaign outcomes - Ownership: Set up weekly, monthly and quarterly goals aligning with the sales, product and tech teams - Channel Innovation: Identify and evaluate emerging platforms and new channels to expand audience reach - Tools & Platforms: Leverage industry-leading marketing automation and analytics tools such as CleverTap, MoEngage, and others to streamline campaign management and optimize performance - Cost-Benefit Optimization: Ensure efficient allocation of marketing budgets by continuously analyzing ROI and maximizing impact relative to spend

Bangalore

Axio - Product Marketing Manager 

Job Description for Axio - Product Marketing Manager  in Axio  in  Bangalore for (2-5) years of experience. Apply Now!