ATA - Deputy General Manager - Sales & Operations - Contract Logistics

Role Overview:

We are seeking a seasoned 3PL / Contract Logistics Leader to drive business growth, strategic direction, and operational excellence across the organization.

This role will own strategy, solution design, sales, operations governance, and P&L, ensuring scalable and profitable growth of the 3PL business.

1. Strategy & Business Planning:

- Define and drive the overall 3PL business strategy and growth roadmap

- Identify new opportunities across industries, geographies, and service offerings

- Develop go-to-market strategies for warehousing and integrated logistics solutions

- Drive network expansion (warehouses, distribution models)

- Monitor market trends, competition, and evolving customer needs

2. Sales & Business Development:

- Own and drive revenue growth and new business acquisition

- Build and manage enterprise client relationships and key accounts

- Lead RFQs, tenders, and large deal closures

- Define pricing strategies and commercial models

- Collaborate with cross-functional teams to deliver customized logistics solutions

- Drive account expansion and long-term partnerships

3. Solution Design & Engineering:

Design end-to-end supply chain solutions:

i. Warehouse layout & capacity planning

ii. Inventory flow & distribution models

iii. Integrated 3PL solutions (warehouse + transport coordination)

- Work with operations and transport teams to ensure feasible, scalable solutions

- Lead costing, optimization, and value engineering initiatives

- Support pre-sales with innovative and competitive solution proposals

4. Operations Oversight (Governance Level):

- Oversee performance of warehouse and logistics operations teams

- Ensure SLA/KPI adherence (OTIF, inventory accuracy, TAT, service quality)

- Drive continuous improvement, automation, and process standardization

- Review transport performance via internal teams (without direct ownership)

- Manage customer escalations and service reviews

5. Leadership & Team Management:

- Lead and develop Sales, Solutioning, and Operations leadership teams

- Build a high-performance, customer-centric culture

- Set clear targets, monitor performance, and drive accountability

- Collaborate with cross-functional leaders (Transport, Finance, HR)

6. P&L & Performance Management:

- Own complete P&L for 3PL business

- Drive profitability, cost optimization, and margin improvement

Track key metrics:

i. Revenue growth

ii. Gross margin

iii. Client acquisition & retention

iv. Operational efficiency

Experience & Qualifications:

- 9+ years in 3PL / Contract Logistics / Supply Chain

- Proven experience in strategy + sales + operations leadership roles

- Strong track record in large deal closures and solution selling

- Experience managing multi-location, multi-client operations

- MBA preferred

Key Skills & Competencies:

- Strategic thinking & business acumen

- Solution design & supply chain engineering

- Commercial negotiation & pricing

- P&L ownership

- Stakeholder & client management

- Leadership & team building