Associate Manager - Business Intelligence - FMCG - CoE

About:

- MBA Preferable

- Minimum 3 years of experience in business insights preferably in FMCG - F&B.

-Strong analytical ability and interpersonal skills

- Basic understanding of sales and distribution of FMCG, preferably GT Channel.

- Basic knowledge of data analytics

- Proficient in MS Excel & Power point.

- Quick learner with growth mindset & delivers on time.

- Collaborative approach

- Agility to steer as per market trends / business prioritization.

- Working knowledge of FMCG datasets. Ex: Nielsen Market share & distribution, Household panel data, Internal Sales KPIs

Experience in RGM Projects:

- Knowledge of data analytics tools - Power BI, ThoughtSpot, Snowflake

- Identify, analyse, interpret trends or patterns in complex data & generate insights to strengthen 'in-market' execution to maximize month sales revenue via multiple levers -Distribution, Sales productivity, trade spends optimization etc.

- Recommend micro-cluster level propositions to unlock growth to improve Distribution, Assortment & sales productivity.

- Leverage analytics to identify patterns in 'sell-in' KPIs and retail purchases to recommend inputs for sales strategy at market/ channel level & periodically monitor trends to recommend course correction to be market relevant.

- Determining the right assortment & sell-in quantities at a store level for all SKUs by micro clusters.

- Deep dive analysis on business problem statement to arrive at RCA and actionable Insights to improve distribution

- Partner with sales & third party for any market research work being undertaken