Assistant Vice President - Primary Market Research

Role Overview:

We are looking for an experienced AVP - Primary Market Research to lead and manage end-to-end primary market research field operations. This role focuses on executive interviews, fieldwork execution, data quality control, and stakeholder coordination in a fast-paced, multi-project environment.

The position is ideal for professionals who enjoy owning complex research projects, managing qualitative field operations, and delivering high-quality insights while working with senior and global stakeholders.

Key Responsibilities:

- Lead and manage end-to-end primary market research projects with a strong focus on Executive Interviews (EIs)

- Gather research requirements, define fieldwork scope, and manage the complete project lifecycle

- Partner closely with Field Operations teams to execute high-quality primary research initiatives

- Recruit, onboard, and manage freelance research resources to support research delivery

- Oversee preparation, validation, and distribution of research deliverables with strict data quality checks

- Ensure adherence to research methodologies, timelines, and quality standards

- Coordinate with internal and external stakeholders across multiple projects

Desired Candidate Profile:

- 6+ years of hands-on experience in primary market research, preferably within market research or consulting organizations

- Proven expertise in managing executive interviews, qualitative research, and fieldwork operations

- MBA in Finance, Accounting, Business, or a related field; or equivalent experience with strong research acumen

- Excellent written and verbal communication skills with the ability to engage senior and international stakeholders

- Advanced Excel skills including pivot tables, VLOOKUP, and basic macros

- Strong project management and stakeholder management capabilities

About the Organization:

Our client is a leading global organization specializing in primary market research, data analytics, and strategic insights for the financial services sector. The organization is known for delivering executive-level research, maintaining high data quality standards, and offering exposure to complex, global research engagements.