Posted by
Posted in
Sales & Marketing
Job Code
1715165

Experience: 12-20years
Key Responsibilities / Key Deliverables:
1. Execution & Cross-Functional Collaboration:
- i. Execute the strategic vision for the AFFLUENT program, collaborating with Products, Underwriting, Operations, Business MIS, and Training & Content teams to deliver solutions.
- ii. Drive cross-functional projects such as product innovation and digital platform enhancements to align with affluent client needs and market trends.
2. Distribution Channel Management:
- i. Build strong relationships with distribution channels (e.g., Agency, Axis, YBL, DSF, Strategic Alliances) to expand program outreach and client acquisition.
- ii. Engage with distribution channels to co-create campaigns across Marketing and Sales, impacting sales outcomes.
3. Training & Development Liaison:
- i. Act as the key stakeholder for training and development initiatives within the Affluent business.
- ii. Ensure all teams are equipped with the necessary skills and knowledge to excel.
- iii. Design training modules along with DCC to build distinctive competency for sellers across: a. Affluent Domestic Indians, b. Non-Resident Indians (NRI), c. Business Insurance Segment.
4. Product Innovation & Digital Projects:
- i. Partner with Product and Underwriting teams to design customized life insurance solutions for affluent customers.
- ii. Oversee digital projects such as: a. Funnel Management, b. Client Servicing Portals, c. Portfolio Reviews, d. Enhance customer experience and operational efficiency for both sellers and customers.
5. Performance Management:
- i. Prepare management review reports.
- ii. Analyze program KPIs with respective channels.
- iii. Present actionable insights to senior leadership.
- iv. Provide timely analysis and insights to channels for proactive diagnosis of issues and corrective action.
- v. Create forums at national platforms to recognize high-performing channels and sellers.
6. Operational Excellence & Bottleneck Resolution:
- i. Work with Operations to streamline policy issuance and claims processes.
- ii. Identify and resolve bottlenecks to ensure seamless service delivery.
- iii. Ensure compliance with IRDAI regulations and internal policies.
- iv. Collaborate with Legal and Compliance teams to mitigate risks and improve program efficiency.
7. Engagement Rhythm, Governance & Calendar Management:
- i. Define and implement a channel-specific engagement rhythm calendar.
- ii. Drive key performance indicators at the beginning of every month.
- iii. Ensure execution, monitoring, visibility, and regular updates.
8. Data Management & Data-Driven Decision Making:
- i. Oversee creation and management of comprehensive dashboards.
- ii. Develop work plans.
- iii. Gather and generate relevant data.
- iv. Conduct detailed analysis.
- v. Formulate actionable recommendations to improve business outcomes.
Measures of Success:
- Timely and reasonable estimation of sales and related key metrics.
- Achievement of key objectives of New Growth Verticals.
- Timely and quality deliverables.
- Consistency, accuracy, and TAT adherence.
- Process improvements.
- High-quality performance reports.
- Effective project management.
- Process improvements through digital interventions.
- Timely execution of all digital projects.
Key Relationships:
Internal Stakeholders:
- Top Leadership
- Axis Team
- Proprietary & Partnership Teams
- Strategy Team
- Product Team
- Marketing Team
- Operations Team
- MIS & Reporting Team (BIIG)
External Stakeholders:
- NA
Key Competencies / Skills Required:
- Strong analytical skills.
- Ability to understand the big picture.
- Excellent communication and presentation skills.
- Ability to express ideas clearly and persuasively.
- Strong planning and organizational skills.
- Effective at planning and organizing activities for self and team.
Desired Qualification & Experience:
- Minimum 6-10 years of experience in the BFSI, preferably Life Insurance industry.
- MBA from a Top-Tier College.
- Proven experience in translating strategy into execution.
- Experience managing cross-functional relationships independently.
- Excellent communication skills with the ability to connect and inspire colleagues at all levels.
- Ability to manage ambiguity and change.
- Strong project management skills.
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Posted by
Posted in
Sales & Marketing
Job Code
1715165