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1693362

Assistant Manager - Marketing

Verified Company.3 - 5 yrs.Mumbai
Posted 3 months ago
Posted 3 months ago
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Confidential Job Posting

This role is from a verified company that prefers not to disclose its name at this stage. Learn More

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Job Description:

Job Title: Assistant Manager


Location: Mumbai


Experience: 3 years - 5 years


Educational Qualification: Master's in marketing preferred.


Work Mode: In Office/Hybrid


About the department:


The Marketing department at Company plays a key role in building and promoting the firm's brand, driving business growth, and supporting client engagement initiatives. It manages brand strategy, digital marketing, content creation, market research, and campaigns to enhance visibility and reach. The team ensures alignment of marketing strategies with business objectives, fosters strong client relationships, and leverages data-driven insights to maximize impact and drive measurable results.


What's in it for you?


Company's Marketing and Communications team is centralized, giving 360 degree experience of B2B marketing in the services industry. Candidates can learn and contribute to the dynamic requirements of a fast-growing organization.

Role Description:


Candidate will be responsible for supporting practices in building visibility, positioning, and engagement plans across various marketing channels. The role requires close collaboration with practice leaders, external partners, and the central communications team.

Key Responsibilities:


- Curate, plan, and execute practice-focused events and webinars (end-to-end management).


- Ensure alignment of event themes with practice priorities and business development goals.


- Track post-event actionable, feedback, and effectiveness for continuous improvement.


- Showcase practice capabilities, thought leadership, and insights on the website.


- Monitor and improve practice performance on digital fronts - SEO, keywords, backlinks, and website traffic.


- Collaborate with design/content teams for timely updates and enhancements.


- Develop practice-specific social media and communication calendars.


- Ensure consistent messaging and visibility across LinkedIn and other relevant platforms.


- Amplify practice achievements, insights, and leadership updates.


- Identify relevant award, ranking, and research platforms.


- Manage end-to-end award submissions, including coordination with practice teams and external agencies.


- Track results and communicate achievements across internal and external channels.


- Liaise with PR agency to create visibility for practice leaders through media bytes, editorials, and interviews.


- Ensure strong positioning of the firm's expertise in media outlets.


- Drive regular collection of client testimonials and success stories.


- Package client experiences for use across marketing collaterals, website, and pitches.


- Conduct competition benchmarking and monitor industry developments.


- Provide insights to practice leaders for strategic positioning.


- Maintain practice-wise trackers for ongoing activities.


- Prepare and share monthly reports with practice stakeholders.


- Coordinate fortnightly/monthly cadence calls with practices.


- Support quarterly review meetings with practice leaders and the Marketing Head.

Key Skills & Competencies:


- Strong project management and organizational skills.


- Excellent communication (verbal & written) and stakeholder management.


- Understanding of SEO, digital analytics, and social media strategy.


- Ability to manage multiple priorities with attention to detail.


- Creative approach to positioning and thought leadership.

Qualifications & Experience:


- Postgraduate in Marketing, Communications, or related field.


- 3-5 years of experience in marketing, preferably in professional services, consulting, or B2B environment.


- Proven track record in events/webinar management, digital marketing, and content-driven initiatives.


Required Competencies, Skills, and Experience:


- Corporate experience


- MS office


- Lead generation


- Analytical tools


- Stakeholder Management


- Integrity


- Budgeting


- MIS


- Communication

Hiring Process:


Your interaction with us will include, but not be limited to,


- Technical / HR Interviews


- Assessment

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Job Views:  
742
Applications:  348
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Job Code

1693362

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