Assistant Manager - Influencer Marketing - eCommerce/Retail

Assistant Manager - Influencer Marketing E-commerce/Retail

Location: Mumbai, India

Experience: 4-6 years in influencer marketing, brand partnerships, or social media

Industry - Personal Care Product Manufacturing

We are looking for a dynamic professional to manage and scale influencer campaigns across multiple platforms. The role involves end-to-end campaign execution, strong stakeholder collaboration, relationship-building with key influencers, and data-driven decision-making.

Key Responsibilities:

1. Manage execution and delivery of influencer-led campaigns, including brand-funded collaborations, sales promotions, and affiliate programs.

2. Ensure smooth coordination and guest listing for influencer-driven events.

3. Track and improve Brand Partner NPS, focusing on campaign satisfaction and repeat collaborations.

4. Build and nurture relationships with top-tier and emerging influencers.

5. Drive new influencer collaborations and oversee contract negotiations.

6. Own reporting and analysis of performance metrics across influencer campaigns.

7. Work with internal stakeholders across brand teams, social media, e-commerce, vendors, and agency partners for smooth campaign execution.