Assistant General Manager - Digital Marketing

Description:

- Taking responsibility of Social media marketing including website and social pages for brands

- Lead digital marketing activities for all existing brands and new categories to be launched

- Developing creative content basis the brands requirements/briefs

- Draw media plan and monitor and report, co-ordinating with digital media agencies and team

- Briefing and Co-ordination with various agencies and brand teams

- Provide strategic input to the brands considering characteristics of different digital platforms

- Competition activity analysis for all the relevant competition brands and categories

- Manage backend activities for various consumer engagement activities

- Manage activity calendar for the brands

- Manage various data points, collate and create insightful report