Assistant Campaign Manager - Marketing

Role Snapshot

Title: Assistant Manager - Marketing

Reports to: Sr. Marketing Manager

Experience: 1-2 years

Location: Dadar (E)

Company Overview

Nexsales is a Global Capability Center (GCC) that helps enterprise and high growth startup clients generate pipeline through high-quality leads, ABM Programs, Marketing Services, AI and Analytics.

Role Overview

As an Assistant Marketing Manager, You will get to:

1. Growth Strategy & Planning: Work with the Marketing Lead and Founders to shape data-backed marketing strategies, GTM plans, and positioning that drive pipeline growth and brand presence in global markets.

2. Campaign Management: Plan, execute, and optimize multi-channel campaigns (digital, social, email, paid) to generate demand, improve engagement, and influence revenue outcomes.

3. MarCom & Storytelling: Develop sharp, compelling content and brand communication-including social posts, case studies, decks, and narratives-that strengthen Nexsales' voice and resonate with US-based buyers.

4. Market & Customer Intelligence: Analyze industry trends, ICP pain points, buyer behavior, and competitor activity to inform messaging, targeting, and strategic marketing decisions.

5. Marketing Automation & Lead Nurturing: Use tools like HubSpot, Outreach, and LinkedIn to run nurture workflows, track lead behavior, and support scalable demand-generation programs.

6. Performance Tracking & Insights: Measure campaign effectiveness, monitor key marketing metrics, and propose actionable insights to improve ROI, accelerate growth, and strengthen marketing impact.

7. Cross-Functional Collaboration: Work hand-in-hand with Sales, Product, and Customer Success teams to align messaging, share insights, and support revenue-targeted initiatives.

What will you need to succeed?

1. Curious Mind - Explore markets, audiences, and trends deeply; always ask "why" before "how."

2. Creative Thinker-Bring fresh ideas to campaigns, messaging, and brand storytelling.

3. Bold & Experimental -Confident testing new content formats, campaign ideas, and growth experiments.

4. Analytical Solver - Use data, metrics, and insights to guide decisions and refine campaigns.

5. Collaborative - Work effectively in dynamic teams.

6. Ownership-Driven - Take initiative and deliver measurable results.