Assistant Brand Manager - Marketing

Job Title: Assistant Brand Marketing Manager

Location: Marine Lines, Mumbai, India

Experience: 4-7 years

Industry: Educational Consultancy

What You'll Do:

You'll help shape how the world sees and experiences the company - across brand, content, culture and community.

Key Responsibilities:

- Social Media & Content

- Own and shape the content strategy for company

- Manage and grow companies presence on Instagram, YouTube, LinkedIn and more

- Shape culture through content from moodboards to captions to reels

- Collaborate with designers, copywriters and founders to bring our voice to life

- Own the content calendar and posting, ensuring consistency and quality

- Influencer & Creator Marketing

- Identify, engage and manage partnerships with creators and influencers

- Write briefs, review content and track performance

- Experiment with formats and voices that drive organic love

- Events & Experiences

- Support brand activations, job fairs and community pop-ups

- Coordinate logistics, vendors and on-ground execution

- Create moments that spark conversation and connection

- Brand Touchpoints & Campaigns

- Bring brand ideas to life across all customer-facing platforms - digital and offline

- Assist with seasonal campaigns, PR drops, and partner collaborations

- Ensure all touchpoints feel cohesive, aspirational and on-brand

- Anything That Piques Your Interest

- Building a company has many moving parts, if something interests you beyond the role mentioned, we'd be more than happy to give you a project, bandwidth permitting.

What We're Looking For:

We're not looking for someone who is just looking for their next job, we are looking for someone who wants to build a company with us - someone who has good taste and isn't afraid to get their hands dirty.

You'll Do Well If You Have:

- 4-7 years of experience in content, brand, social or influencer marketing

- A strong eye for aesthetics and attention to detail

- Great writing skills and confidence in communicating ideas

- A doer mindset - you move fast and figure things out

- Curiosity for culture, content and consumer trends

- A work from office mindset - 6 days a week.