Project Manager - AdTech Data
We are seeking a Project Manager with a strong understanding of AdTech ecosystems and marketing data workflows to lead end-to-end delivery of AdTech-related data projects. You will act as the bridge between technical teams (data engineers, analysts, AdOps) and business stakeholders, ensuring the smooth execution of data implementations, campaign tracking, attribution modeling, and platform integrations.
Responsibilities:
- Manage and deliver AdTech data projects across platforms like CDPs, DMPs, DSPs, and analytics suites (e.g., GA4, Adobe Analytics).
- Translate business requirements into technical tasks for data and engineering teams.
- Oversee tagging, tracking, and pixel implementation workflows with AdOps and tech teams.
- Coordinate data onboarding, audience segmentation, and campaign data flows.
- Monitor and communicate progress, risks, and dependencies to internal teams and clients.
- Drive sprint planning, backlog grooming, and QA processes to ensure timely delivery.
- Maintain comprehensive documentation for tracking plans, data dictionaries, and post-project learnings.
Requirements:
- 2+ years of project management experience, preferably in AdTech, MarTech, or digital analytics domains.
- Strong understanding of advertising technology (Google Ads, Meta, DV360, CM360, GA4, CDPs, etc.).
- Experience managing data tagging, campaign tracking, attribution workflows, and audience segmentation.
- Proficiency with project management tools (Jira, Asana, Notion, etc.).
- Ability to lead cross-functional teams (data engineers, analytics leads, media managers).
- Excellent client communication, documentation, and stakeholder management skills.
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