ROLE PURPOSE

To drive and grow Chicco India's outright business across E-Commerce and Quick Commerce channels, with end-to-end ownership of key accounts, revenue, profitability, assortment, visibility and business growth.

KEY RESPONSIBILITIES

- Manage and grow key E-Commerce and Quick Commerce accounts such as Amazon, Flipkart, FirstCry, Blinkit, Zepto, Swiggy Instamart and other relevant platforms.

- Own the outright business for assigned accounts, including sales targets, revenue growth and profitability.

- Develop and execute account-wise business plans to achieve monthly, quarterly and annual targets.

- Drive GMV/NSV, margins, assortment and contribution across assigned accounts.

- Manage annual/quarterly commercial negotiations, trade terms, visibility spends and promotional plans with key accounts.

- Plan and execute promotions, campaigns, pricing and visibility initiatives in line with brand and business objectives.

- Work closely with category and platform teams to improve product listings, assortment, availability, discoverability and conversion.

- Drive new product launches and assortment expansion across E-Commerce and Quick Commerce.

- Own demand planning and coordinate with supply chain to ensure stock availability, replenishment and optimum inventory levels.

- Track account-wise sales performance, run-rate, inventory, promotions and key business metrics.

- Identify growth opportunities through category trends, consumer insights, competitor activity and platform data.

- Prepare regular MIS, business reviews and performance dashboards for management.

- Collaborate with Marketing, Supply Chain, Finance and Sales teams to ensure smooth execution of account plans.

- Build strong relationships with platform/category managers and act as the primary business SPOC for assigned accounts.

Key KPI's:

- E Commerce & Quick Commerce Business Management

- P&L Ownership, Revenue & Margin Optimization

- Pricing Strategy (MOP, Promotions, BAU & Sale Events)

- Demand Forecasting | DOH & ATP Analysis

- Ad Performance Analytics (CTR, CVR, DRR, ROI, ACOS)

- Campaign Management

- Cross-functional Coordination (Supply Chain, Finance, Marketing)

- Business Intelligence & Reporting (Excel, GMV Dashboards)

- Competitor & Market Analysis

The above list is not exhaustive and could evolve with changing needs and priorities of the business.