Overall Brand management and Social media management: - Developing strategies and managing marketing campaigns across print, broadcast, and online platforms to ensure that products and services meet customers' expectations and to build the credibility of brands - Managing brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term - Planning and execution of all communications and media actions on all channels, including online ecommerce market places and social media - Designing and implementing social media strategy to align with business goals - Setting specific objectives and reporting on ROI. Measurement and evaluation of marketing communication campaigns, reviewing the success of marketing campaigns and creating reports - Content creation for multi-media usage i.e. digital videos, TVC, Posts etc - Communicate with followers, respond to queries in a timely manner and monitor customer reviews - Stay up-to-date with current technologies and trends in social media, design tools and applications - Creating and managing promotional collateral to establish and maintain product branding - Managing the budget for advertising - Keeping up with competitors across markets to keep up to date with trends, as well as trying to predict future trends - Overseeing the organization of events such as product launches, exhibitions, and photo shoots. - Managing agencies such as Creative agency, Digital marketing agency, getting the task done on time with great creativity, while keeping them engaged and motivated - Developing non-campaign brands through marketing & PR activities - Managing marketing activities for Chicco retail channel to generate more traffic and in-shop engagement, consumer feedback etc. Public Relations: - Managing PR agency - Develop a marketing communications plan including strategy, goals, budget and tactics - Develop media relations strategy, seeking high-level placements in print, broadcast and online media Specification: - Master's Degree in Management or advertising/Marketing, Communication or equivalent. - 3-4 years' experience in brand communication and social media with reputed brands - Analytical skills and attention to detail - Excellent written and verbal communication skills. - Understanding of market research - An ability to think strategically and come up with campaigns - Relationship management skills - A high degree of business acumen

Gurgaon/Gurugram

Artsana Group - Brand Manager 

Job Description for Artsana Group - Brand Manager  in Artsana Group in  Gurgaon/Gurugram for (3-10) years of experience. Apply Now!