The AI Lead will be responsible for owning and operationalizing AI across the organization to drive revenue, efficiency, and brand excellence. This is a hands-on role that works closely with the Founders Office, P&L Head, Sales, Marketing, Legal, and Operations teams.

The role blends AI enablement, content intelligence, legal drafting support, and marketing performance accelerationmaking it a high-impact, cross-functional position.

Key Responsibilities

1. AI Enablement Across Business Functions:

- Identify, deploy, and manage AI tools for sales, marketing, legal, and operations

- Build AI workflows for lead handling, customer communication, and internal efficiency

- Train teams on AI adoption and ensure high usage & ROI

- Act as internal AI consultant for departments

2. Content, Communication & Brand Support

Use AI to draft and refine:

- Communications

- Website & listing content

- Emailers, WhatsApp campaigns, and CRM messages

- Social media captions and community posts

- Maintain brand tone consistency across all AI-generated content

- Create AI-assisted content calendars and campaign ideas

3. Legal Drafting & Documentation Support:

Assist in drafting, reviewing, and standardizing:

- Rental / lease agreements

- Addendums, notices, and responses to residents

- Vendor contracts, NDAs, and service agreements

- Build AI templates for repetitive legal communication (with final human review)

- Ensure accuracy, clarity, and compliance in all AI-assisted legal drafts

4. Performance Marketing & Lead Generation (Meta, Google, etc.)

Assist marketing team in:

- AI-powered ad copy creation and A/B testing

- Audience segmentation & creative optimization

- Lead quality analysis and scoring

- Campaign performance insights

- Help improve ROI, reduce CAC, and increase conversion rates

- Support landing page and funnel optimization using AI insights

5. Sales & Lead Management Support

Build AI workflows for:

- Auto responses to inbound leads

- Lead qualification and prioritization

- Follow-up nudges and reminders

- Improve speed-to-lead and conversion efficiency

6. Founders Office & Strategy Support:

- Create AI dashboards for key KPIs (occupancy, CAC, churn, renewal)

- Assist leadership in drafting strategy notes, reviews, presentations

- Provide AI-based insights for decision-making and scenario planning

Skills & Capabilities:

- Strong hands-on experience with AI tools

- Understanding of marketing funnels, Meta ads, Google ads, CRM systems

- Excellent writing skills professional, legal, marketing & brand content

- Ability to draft structured documents and agreements using AI support

- High business acumen understands P&L impact, not just tech

- Comfort working in startup / fast-scaling environments

- Ability to work with multiple stakeholders and manage priorities

Preferred Background:

- 37 years experience in AI enablement, growth ops, marketing ops, or strategy

- Experience in real estate, hospitality, co-living, co-working, or consumer tech is a plus

- MBA / Engineering / Business

- Prior experience working with founders or leadership teams is preferred