Area Sales Manager - Automobile

E. Roles & Responsibilities:

1/ Territory Sales Volumes:

- Efficient Management Of Commercial Budgets

- Implementation of Commercial Activity Campaigns

- Manage the New model launches at the dealership-end

- Ensure achievement of dealer-wise wholesale targets

2/ Market Share (based on TIV):

- Study the Competitor efforts and strategies (in the relevant territory) closely - pass on the relevant info to H.O. teams

- Provide feedback on the efficiency of dealer programmes

- Micro-level monitoring of dealership-marketing-activities (local)

- Work closely with Marketing to improve Brand Visibility in the territory

3/ Customer Retention:

- Keep close watch on the Lost Customer Database maintained by the dealership

- Investigate (conduct RCA) for Enquiries which have not converted into Bookings

- Strengthen the 'Referral program' at the dealership-end

- Implement steps to improve the CX (Customer Experience) at the dealer-network

- Ensure that dealer staff are trained in line with RIPL guidelines

4/ Dealer Relationship Management:

- Assist the Business Manager on issue relating to dealer financial performance

- To follow the management of Dealer stocks and to ensure that actions are being taken to control ageing and stock turn

- To build a professional and motivational relationship with the Sales Consultants team

- Achievement of quality and profit objectives for your Dealers

F. Knowledge & Skills:

Qualifications - U.G, Degree in Mechanical / Automobile Engineering : B.E / B.Tech