Archetype Group - Senior Public Relations Consultant

- We are looking to add Senior Consultant to our team based in Bengaluru.

- The strong Senior Consultant is an emerging company leader who demonstrates the ability and wherewithal to deliver on our vision, performance requirements and growth projections.

- The role of this SC is two-fold. As a client manager, you'll act as account lead for your clients and provide daily counsel, oversee account activities and ensure our work is quality, strategic and creative.

- You'll partner with leaders to develop strategy, and then be responsible for overseeing a team of junior staff to execute.

- In addition to acting as account lead, this role also requires a media expertise.

- On your accounts, you'll focus on developing strategy that will earn clients coverage for product/service announcements, executive visibility programs and proactive campaigns that we'll develop.

- n addition, you'll partner closely with junior staff to foster and grow their skill sets across your accounts.

What You Do:

- Team lead for medium to large-sized accounts.

- Provides client consultancy and day-to-day account management to clients.

- Project manages accounts - ensuring work is delivered on time and to a high standard.

- Proven ability to formulate and deliver creative ideas and solutions to meet client objectives.

- Responsible for the management of Associate Consultants and Consultants, and also plays a role in their development and training.

- Ensures the client team undertakes account administration for example: maintaining WIP documents, writing contact reports and sharing coverage and managing media lists.

- Able to leverage media networks and successfully pitch in stories.

- Understands and enables the use of traditional and social media tools to enable the team to track coverage, gauge online sentiment, understand media and industry trends etc.

- Plays a key role in new business development by cultivating relationships with clients, continuing to build business network and attending networking events.

- Plays a role in Archetype's new business pitching.

What You Offer.

- 10-12 years' experience in technology, B2B or corporate PR is an advantage.

- Experience at leading accounts, providing high quality client counsel and proven ability to formulate and deliver creative ideas and solutions to meet client objectives .

- A great writer who is able to draft PR materials with ease - for example press releases, bylines and LinkedIn articles.

- Proven experience at managing and supporting junior team members with client work and career progression.

- Great contacts with local media (ideally in either business, tech and/or finance media).

- Regional media experience is a bonus.

- Experience working on new business pitches.