Antara - Category Manager

Category Manager | AGEasy by Antara (Max Group)

Location: Gurugram | Experience: 7+ Years | Industry: D2C / Startups

Website: https://ageasybyantara.com

Role Summary:

We are looking for a highly driven Category Manager to lead and scale our D2C business through our owned platform, AGEasybyAntara.com. The ideal candidate will own the P&L for the category, drive revenue growth, manage both top-line and bottom-line performance, and lead strategic initiatives across channels. This role demands a deep understanding of data, consumer behaviour, and performance marketing metrics.

Key Responsibilities:

- Business Ownership & P&L Responsibility:

- Own and manage category P&L-drive top-line growth and bottom-line profitability.

- Deliver on revenue, margins, and category growth through strategic planning and execution.

- Scale the D2C business via AGEasybyAntara.com through data-driven decisions and performance insights.

- Data & Performance Marketing:

- Leverage strong analytical capabilities to assess funnel conversion, campaign effectiveness, and channel ROI.

- Use performance marketing metrics to optimize acquisition, retention, and AOV (Average Order Value).

- Strategic Planning:

- Devise and execute pricing, promotion, and channel mix strategies across online and offline platforms.

- Plan and forecast inventory needs for both ongoing operations and new launches.

- Market Research & Benchmarking:

- Analyze market trends, customer behavior, and competitor performance.

- Stay ahead of new product developments and category innovations.

- Cross-functional Leadership:

- Collaborate with product, tech, operations, and marketing teams to implement initiatives.

- Drive seamless category execution from ideation to go-to-market.

- Tracking & Reporting:

- Monitor and report weekly/monthly performance metrics against forecasts.

- Develop actionable insights to guide decision-making and optimization efforts.

Qualifications & Experience:

- MBA/Bachelor's from a premier institution (preferred).

- 7+ years of experience in high-growth e-commerce, D2C, or digital-first businesses, ideally managing leading categories.

- Proven track record of owning P&L and scaling digital businesses.

- Strong understanding of data analytics, funnel metrics, and performance marketing.

- Strong leadership and stakeholder management skills-able to influence without authority.

- Highly motivated, problem-solver with a bias for action and ability to execute independently.

- Passion for challenging the status quo, thinking innovatively, and embracing a fast-paced, agile work environment.

- Comfortable working in a non-hierarchical, collaborative team culture.

- Willingness to roll up sleeves and lead by example