AGM / GM Brand Marketing | Antara Max Group Position: AGM/ GM : Brand Marketing Manager Experience: 8 to 12 years Job Summary: We are seeking an experienced Brand Marketing Manager with a proven track record in the real estate industry to lead our brand strategy and marketing efforts. The ideal candidate will have a deep understanding of the real estate market, a passion for storytelling, and a creative mindset to drive brand awareness and loyalty among our target audience. As the Brand Marketing Manager, you will play a pivotal role in shaping our brand identity, developing marketing campaigns, and executing strategies that elevate our presence in the market. Responsibilities: 1. Brand Strategy and Positioning: - Develop and execute comprehensive brand strategies that align with the company's vision and goals. - Define and refine the brand's unique value proposition and positioning within the competitive real estate landscape. - Continuously monitor market trends, customer preferences, and competitor activities to adapt the brand strategy accordingly. 2. Marketing Campaigns: - Conceptualize, plan, and execute integrated marketing campaigns that effectively communicate the brand's message and values. - Collaborate with cross-functional teams including sales, design, and development to ensure campaign alignment and success. 3. Content Creation and Storytelling: - Lead content creation efforts by developing compelling narratives, visual assets, and multimedia content that resonate with target audiences. - Craft authentic stories that showcase the brand's projects, values, and impact on the community. 4. Digital and Social Media Marketing: - Oversee the development and execution of digital marketing strategies, including SEO, SEM, social media, email marketing, and online advertising. - Manage social media accounts and engage with online communities to foster brand engagement and conversations. 5. Public Relations and Media Relations: - Cultivate relationships with key media outlets, journalists, and influencers to secure media coverage and endorsements. - Prepare and distribute press releases and media kits to showcase new developments, achievements, and company milestones. 6. Event Planning and Sponsorships: - Identify strategic event opportunities and sponsorships to enhance brand visibility and engage with target audiences. - Coordinate and manage the planning, execution, and follow-up for brand-related events. 7. Brand Performance Analysis: - Analyze and report on the effectiveness of marketing campaigns, using data-driven insights to optimize strategies for maximum impact. - Monitor key performance indicators (KPIs) such as brand awareness, engagement, and lead generation. Qualifications: - Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred). - 8 to 12 years of progressive experience in brand marketing, with at least 4 years in a leadership role within the real estate industry. - Proven success in developing and implementing brand strategies that have driven market growth and increased brand recognition. - Exceptional written and verbal communication skills, with the ability to craft compelling narratives and marketing materials. - Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing. - Experience with media relations, public relations, and event planning. - Analytical mindset with the ability to interpret data and make data-driven decisions. - Proficiency in marketing analytics tools and platforms. - Creative thinker with the ability to innovate and adapt in a fast-paced environment. - Strong leadership skills and the ability to collaborate effectively with cross-functional teams. If you are a seasoned Brand Marketing Manager with a passion for real estate and a knack for creating memorable brand experiences, we encourage you to apply and join our dynamic team dedicated to shaping the future of the industry. To apply, please submit your resume, a cover letter outlining your relevant experience, and a portfolio showcasing your past brand marketing successes.

Gurgaon/Gurugram

Antara - AGM/GM - Brand Marketing 

Job Description for Antara - AGM/GM - Brand Marketing  in ANTARA ASSISTED CARE SERVICES LIMITED in  Gurgaon/Gurugram for (8-12) years of experience. Apply Now!