BU Overview :  - Business Analytics & Research (BA&R), a part of FMR India, is a consulting and insights team that enables business leaders at Fidelity Investments to make informed decisions. The team uses a combination of business & investment research, advanced analytics and decision sciences to solve business problems at the operational, tactical and strategic level.  - The group has a high focus on leveraging big data and technology to facilitate critical decisions, and is in the process of setting-up a first of its kind big data lab in India.   - The group houses top talent, with over three-fourths of the associates having a post graduate degree or PhD. The group provides a unique exposure to the financial services industry spanning workplace investing, retail investing, institutional investing, asset management and private equity.  Role Description :  - Support the analytic needs of the business unit by analysing web traffic using clickstream tools such as Omniture and produce reports relating to outcomes  - Conduct deep dive analysis of web usage data to answer strategic questions and build effective and elegant PowerPoint presentations / Excel reports to convey the same  - Ability to effectively present analysis and insights to varying audiences in person and over call  - Create dashboards (static and interactive) by pulling data from different data sources for presentations to senior management team  - Develop a cross channel marketing perspective and deliver analysis for cross channel initiatives  - Help drive core insights from the data to suggest, create and execute plans to drive improvements to the digital experience  - The analysts will focus on Fidelity.com website and support decision making.   - He/She may also work with the technical team to identify gaps and improve the data capture strategy.  - He/She can also help ensure that best practices in metrics and decision making are being exposed to the BU management and core website decision makers.  Candidate Description :  - Strong analytical skills providing insights as well as recommendations for changes convincing decision makers of business benefits of the proposed solutions  - Flair for quantitative data analyses and interpretation and ability to process data to draw insights, answering - so what- questions about data  - High degree of pro-activeness in analysing customer behaviour using available data to influence changes on the website  - Excellent written and verbal communication skills with specific focus on - persuasive, influencing- communication style  Behavioural Attributes :  - Strong inter-personal skills to help collaborate across teams  - Logical thinking and ability to sift through data to identify insights  - Attention to detail

Karnataka

Analyst/Senior Analyst - Web Analytics - BFSI 

Job Description for Analyst/Senior Analyst - Web Analytics - BFSI  in Rinalytics Advisor in  Karnataka for (2-6) years of experience. Apply Now!