Are you someone with?  - Modeling techniques and specifically logistic Regression, linear regression, cluster analysis, CHAID, market basket analysis, etc in the Marketing analytics domain.  - Statistical programming software experience in SAS or equivalent, and comfortable working with large data sets. SQL is also preferred  - Industry experience in Financial Services/ Telecom/ Retail is preferred  - Graduate degree in Statistics/Economics/Econometrics/ Engineering/Mathematics (with strong quantitative background).   - 1-3 years of professional work experience with a reputed Marketing analytics firm  - Excellent analytical and problem solving skills, including the ability to dis aggregate issues, identify root causes and recommend solutions.  - Ability to handle data in large volumes (data manipulation, data cleansing and matching) through tools like SAS/SQL   - Energetic, cooperative and pleasant personality. Able to work with and coach effectively a diverse group of team members   - Ability to work under pressure and deliver on tight deadlines  Would you be excited for a role where your responsibilities will be:  - Propensity modeling, marketing mix modeling, price elasticity modeling, campaign optimization, behavioral segmentation, market basket analyses, Next Product to Buy analytics, etc  - Working with the Insights & Analytics group and consulting teams at McKinsey helping solve analytically complex client problems in the marketing domain, applying and administrating analytical/modeling tools and techniques and drawing managerial insights through statistical techniques and predictive modeling.  - Perform CRM modeling in client engagements for marketing efforts, such as customer segmentation, acquisition and retention, cross-sell/upsell techniques  - Develop statistical models to measure and optimize pricing and marketing campaigns  - Provide expert advice to consulting teams on technique/modeling related issues   - Provide guidance and leadership to teams on analytics projects.  - Support development and maintenance of proprietary marketing techniques and other knowledge development projects  If the role excites you, please apply for this position and we will come back to you on your cellphone.

Delhi NCR

Analyst - Marketing Analytics 

Job Description for Analyst - Marketing Analytics  in EPIQ INDIA SUPPORT SERVICES LLP in  Delhi NCR for (1-3) years of experience. Apply Now!