Analyst/Assistant Manager/Manager/Assistant Vice President - Digital Analytics

Job Description:

The Digital Analytics Manager provides full leadership and supervisory responsibility. Provides operational/service leadership and direction to team(s). Applies in-depth disciplinary knowledge through provision of value-added perspectives or advisory services. May contribute to the development of new techniques, models and plans within area of expertise. Excellent communication and diplomacy skills are required. Generally has responsibility for volume, quality, timeliness of end results and shared responsibility for planning and budgets. Work affects an entire area, which eventually affects the overall performance and effectiveness of the sub-function/job family. Full supervisory responsibility, ensuring motivation and development of team through professional leadership to include duties such as performance evaluation, compensation, hiring, disciplinary and terminations as well as direction of daily tasks and responsibilities.

Responsibilities:

1. Incumbents work with large and complex data sets (both internal and external data) to evaluate, recommend, and support the implementation of business strategies

2. Identifies and compiles data sets using a variety of tools (e.g. SAS, SQL, Pyspark) to help predict, improve, and measure the success of key business to business outcomes

3. Responsible for documenting data requirements, data collection / processing / cleaning, and exploratory data analysis; which may include utilizing statistical models / algorithms and data visualization techniques

4. Incumbents in this role may often be referred to as Data Scientists

5. Specialization in digital and marketing

6. Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding , its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards.

Qualifications & Working Experience :

1. 2-12yrs of working experience

2. Need to have understanding of Adobe Analytics along with strong SAS Coding experience

3. Understanding of financials and PNL metrics

4. Good at communication as need to coordinate with senior business leaders

5. Good understanding of financials and PNL metrics

6. From financial services, having understanding of credit card business

7. Preferably have exposure to Digital Business & knowledge of Digital Performance KPIs