Designation: Associate Marketing Director, India.

Office Location: Gurgaon.

Position Description:

- We're seeking a highly experienced, driven, and strategic marketing expert to join us as Associate Marketing Director in India.

- This is a senior role with cross-functional exposure, responsible for strengthening Affle's position in the India market through partnerships, customer-facing initiatives, and thought leadership activities.

- If you are passionate about marketing, excel in creative thinking, and execute marketing programs flawlessly while supporting sales and product teams, we want to hear from you.

Primary Responsibilities:

- Partnership Marketing: establish and manage marketing relationships with key partners, trade bodies, and industry stakeholders across India.

- Customer Programs: Lead customer-facing initiatives including webinars, events, reference programs, and co-marketing initiatives.

- Thought Leadership: Amplify Affle's voice through speaking opportunities, authored content, awards, leadership visibility and more.

- Market Intelligence: Stay on top of industry trends ,customer needs, and competitor activities to drive marketing initiatives.

- Event Strategy: Own end-to-end planning and execution of Affle's presence at key industry conferences, forums, and partner events in India.

- Cross-Team Collaboration: Work closely with marketing teams across all Affle's business units.

- Metrics & Impact: Define KPIs, track performance and analyze the effectiveness of the marketing initiatives, ensuring accountability and business alignment.

Required Skills:

- 6 years of relevant B2B marketing experience within adtech, martech, or SaaS industries.

- Proven track record leading high-impact thought leadership and field marketing programs.

- Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects with tight deadlines.

- Strong understanding of India's digital advertising and mobile tech ecosystem.

- Fluent in English with excellent communication and project management skills.

- Ability to balance hands-on execution with strategic thinking.

- Familiar with tools like HubSpot, Trello, and AI-enabled marketing platforms.

Work Environment Details:

About Affle:

- Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer recommendations and conversions through relevant Mobile Advertising.

- The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud.

- Affle powers unique and integrated consumer journeys for marketers to drive high ROI, measurable outcome-led advertising through its Affle2.0 Consumer Platforms Stack which includes Appnext, Jampp, MAAS, mediasmart, RevX, Vizury and YouAppi.

- Affle 3i Limited successfully completed its IPO in India and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE).

- Affle Holdings is the Singapore-based promoter for Affle 3i Limited, and its investors include Microsoft, and Bennett Coleman & Company (BCCL) amongst others.