AFFLE - Associate Director - Agency Sales

Location: Mumbai

Position Description:

- We are seeking a dynamic and results-driven professional to fill the role of Associate Director Sales.

- As a key member of our Sales team, the successful candidate will be responsible for leading and executing sales strategies, building strategic partnerships with brand advertisers, and driving revenue growth.

- Associate Director, Sales will play a critical role in achieving sales targets and contributing to our long-term success.

Primary Responsibilities:.

- Own and lead agency sales for the West region, delivering against quarterly and annual revenue targets.

- Drive new business acquisition while expanding share of wallet with existing strategic agency partners.

- Develop and execute regional go-to-market strategies aligned with overall business objectives.

- Identify growth opportunities across performance, branding, and innovative mobile advertising solutions.

- Build and maintain senior-level relationships with media agency leadership, planners, and decision-makers.

- Act as a trusted strategic partner to agencies by providing insights, solutions, and market intelligence.

- Lead, coach, and mentor a team of sales managers and executives, fostering a culture of performance, accountability, and collaboration.

- Set clear goals, conduct regular reviews, and support professional development and succession planning within the team.

- Represent the West region in leadership forums, contributing to national sales strategy and planning.

- Track competitive landscape, industry trends, and agency movements to proactively shape sales strategy.

Required Skills:

- 6+ years of experience in AdTech, Digital Media, Mobile Advertising, or related industries.

- Proven track record of agency sales leadership with strong networks demonstrated in the West region.

- Experience managing and scaling high-performing sales teams.

- Strong understanding of digital advertising solutions including performance, branding, and programmatic models.

- Excellent negotiation, communication, and stakeholder management skills.