About Us & Opportunity Aditya Birla Payments Bank, the newest venture in Aditya Birla Group, is on the cusp of disrupting the Indian banking ecosystem and we are on the lookout for unconventional who can set new rules for the game, for the so called misfits who got bored of doing things they were asked to do, for the rebels who go beyond the tried and tested, for the troublemakers who can turn a $1.6Tn industry upside down. Feel connected? - If yes, then we have a slew of exciting roles waiting to be taken up by driven & sharp minds like you. One of those is Growth Hacker - Marketer in the Digital Team. Job Purpose As a Growth hacker marketer, you will build strategic digital assets for the payments bank to acquire, engage and monetize customers. Ensuring stickiness by creating customer value through partnerships, build on virality and play on eco-system synergies. Job Responsibility - Co-marketing - strategic partnerships - cause based, convenience based etc. - Affinity based marketing including tapping distribution networks - Event driven marketing - focused on digital events - Create social asset of private network through deal sites, recommendation forums, Quora -- publishing deals across websites - Ideate, test and scale other unconventional marketing campaigns to acquire/engage customers. Focus on low cost sustainable models. Location : Corporate Office, Mumbai (Worli) Who are we looking for : - Ideal Experience : 3-6 years - Go-getter who goes beyond the ideas and hypothesis and executes with excellence. One who constantly ideates newer ways of doing digital acquisition and engagement. A growth hacker is constantly testing ideas in a small scale to build large scale assets. - One who don- t fear to try and fail. One who pats self for trying, learns quickly and get stronger for the next try. - One who takes pride in building something new, takes lead in an unknown territory. - Preferably a Post-graduate from the top-business schools and poised to scale in the digital and fintech space. About the Company A Payments Bank is a new initiative by the Indian Government to help make Banking and Finance more accessible to every Indian. The key role of a Payments Bank is to offer a simplified banking experience to all customers with ease, across all devices from their computers to their mobile phones as well as in stores.- At Aditya Birla Payments Bank, we take great pride in our vision - - To be the leader in providing banking services to the nation by being the most trusted brand. We have on-board a diverse senior management team which comprises of people with experience ranging from the Traditional Banking & Telecom to Ecommerce & Tech industries. Our intent as a FinTech organization is to bring access of financial services to all consumers across the country by leveraging the rife and deep network of IDEA. Our uniqueness lies in our ability- to function with the SPEED, AGILITY & CUSTOMER CENTRICITY of a startup but at the same time build systems and processes to the standards of a world class organization. For more information about the Bank, our Products and Careers, check out our Official Website - https://www.adityabirla.bank

Mumbai

Aditya Birla Payments Bank - Growth Hacker 

Job Description for Aditya Birla Payments Bank - Growth Hacker  in Aditya Birla Payments Bank in  Mumbai for (3-6) years of experience. Apply Now!