AdCounty Media - Product & Marketing Manager

We are looking for a dynamic Product Manager who combines strong marketing, social media, and UI/UX understanding with sharp product strategy and execution skills. The ideal candidate will drive product innovation, manage user journeys, and align product goals with marketing outcomes to maximize growth and engagement.

Key Responsibilities:

- Own the end-to-end product lifecycle - from conceptualization to launch and post-launch optimization.

- Define and implement product strategy, roadmap, and performance metrics.

- Collaborate closely with design and tech teams to ensure seamless UI/UX and feature execution.

- Work with the marketing team to align campaigns, brand positioning, and user engagement with product goals.

- Manage and optimize social media presence for product communication and visibility.

- Conduct market research and competitor analysis to identify opportunities and improve product-market fit.

- Gather and analyze user feedback to improve features and user experience.

- Prepare product documentation, presentations, and reports for internal and external stakeholders.

Requirements:

- Bachelor's or Master's degree in Marketing, Business, or related field.

- 3-6 years of experience in Product Management with exposure to marketing or digital platforms.

- Strong understanding of UI/UX principles, social media strategy, and growth marketing.

- Excellent analytical, problem-solving, and project management skills.