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Ixigo.com Reviews by Employees

Assistant Manager

Software Engineer

Growth Manager (Clevertap, MoEngage, Netcore, Gupshup) Job Description: AbhiBus is looking for a creative, analytical, and intuitive person with a strong understanding of driving new user acquisition, existing user engagement, old user retention and churn reduction using Martech platforms. Roles & Responsibility: - Analyse and optimise all growth channels including Email marketing, Content Marketing, Referral marketing, SMS & WhatsApp marketing. - Leverage market research and audience insights to think creatively about segmenting, targeting, and reaching potential customers with the appropriate channels and messages. - Increase new user transaction rate across all platforms - Engage existing users to improve LTV - Reduce uninstall rate by understanding such cohort needs & improving app engagement - Improve referral marketing by implementing growth ideas - Work with cross-functional teams, including product and engineering teams to identify growth opportunities - Collaborate with marketing team to promote all the campaigns across Emails, Push Notifications, SMS and whatsapp channels - Support digital marketing team to improve conversion rates - Measure & report metrics from respective growth channels - Try out new and emerging marketing opportunities, platforms, and acquiring users for zero or as close to zero as possible marketing spends. - When stuff works, transitioning it to traditional online marketeers to scale. - Culling out stuff that isn't working. Must Have: - Should have 2-4 years of experience in campaign management using emails, push notifications, SMS & whatsapp channels - Hands-on experience with Marketing Automation tools like Clevertap, MoEngage, Netcore, Gupshup, Amazon SES etc - Obsession with measurement and analytics. Prior experience with A/B testing tools, Google Analytics etc. is a big plus. - Know basics of digital marketing & HTML Qualifications: - B.Tech/B.E. from a Tier 1 college. MBA is a plus. - At least 2 years of prior experience in driving growth and engagement for the internet and mobile products. - Prior experience in startups and in launching and growing internet and mobile products from zero to millions of users is a big plus.

Hyderabad

AbhiBus - Growth Manager 

Job Description for AbhiBus - Growth Manager  in LE TRAVENUES TECHNOLOGY LIMITED in  Hyderabad for (2-4) years of experience. Apply Now!

AbhiBus - Growth Manager  | iimjobs.com